TY  - BOOK
AU  - Reid,Robert D.
AU  - Bojanic,David C.
TI  - Hospitality marketing management
SN  - 0471476544 (cloth)
AV  - TX911.3.M3 R443 2010
U1  - 647.94 22
PY  - 2006///
CY  - Hoboken, N.J.
PB  - John Wiley & Sons
KW  - Hospitality industry
KW  - Marketing
KW  - Food service
KW  - Restaurants
N1  - Includes bibliographical references and index
UR  - http://www.loc.gov/catdir/toc/ecip0818/2008021436.html
ER  -